Our NTRA partnership is no longer in beta. As of this week, the NTRA is making a big push with our virtual horse racing program. Featured extensively throughout NTRA.com, is the custom branded application we built called NTRA Virtual Horse Racing. Promoted in all sections including Top Stories, Videos, New Fans, Community, and General News, the NTRA is aggressively helping us expand our membership base under their private label brand.
As a leading entity in horse racing, the National Thoroughbred Racing Association is helping us to partner with multiple horse racing entities, showing the importance of what a virtual racing game and community can do, especially from the aspect of educating the new and upcoming horse racing enthusiast. Racing is a very complex sport. For the novice, it can be very difficult to understand. Partnering with entities like the NTRA opens up new opportunities for gamers and sports enthusiasts to interact with horse racing in a virtual world while at the same time being educated on the beauty and excitement the sport provides.
We look forward to further expanding our partnership with the NTRA and other industry organizations.
Sunday Zenyatta, the undefeated superstar and last year's Breeders' Cup Classic winner, races at Hollywood Park in the Grade 1 $250,000 Vanity Handicap. For those who don't have TVG, you can watch her live at NTRA.com. For all of our VIP members, you will be able to simulate the Vanity as one of your prebuilt races being distributed later today.
LW